Course 10 · Lesson 8 of 12
Special cases
- Agencies and freelancers with clients. No published price. Never volunteer how client connections are charged; if asked, "Let me confirm that for you in writing." Say: "Talk to a human and we'll build something around the way you actually work." No number, never "clients are free". Route to John.
- Charities and family foundations. £60 to £70 a seat, only once Standard is live, offered only by Alex or John. Tell John; don't raise it.
- Discount codes (D16). Never issue or mention one. "That's not something I can apply; John will pick it up with you."
- The referral ask. End a conversation that won't convert with: "Who else should see this?" If they ask about earning for it: "Commission is set out in the partner agreement; I'll put you in touch with John." No percentage, bonus or rate (D19). Log the referral as W3 if it converts.
- "Can you build X for us?" "Not as a custom build; the product is the same for everyone, and I won't promise you a feature or a date. I'll pass it on as feedback, and tell you honestly if it's something people keep asking for."
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