MakturaAcademy
Course 04 · Lesson 6 of 12

Holly prompts

Sales team3 min read

All TEST FIRST on today's build. Only "write me three posts on the new IR35 changes" is confirmed word for word. Codes: H is in Alex's confirmed list of what Holly drives; P is a GREEN platform feature Holly should reach by chaining; A is AMBER, never in a demo.

Group Prompts
News to post "What are the three best stories in my feed this morning to post about?" (H) "Write a post in my voice on the second one, with my view on what it means for [my clients]." (H) "Build me a news feed on [sector], [company] and [topic]." (H)
Drafting and voice "Write me three posts on [topic] in my voice." (H) "Make it shorter, cut the question at the end, keep the second paragraph." (H) "Give me two other versions of the opening line." (H) "Start a five-minute voice interview for [name]." (H) "Don't learn from this post." (P) "Pause voice learning for me while I experiment." (P)
Calendar and plan "Schedule this for the best time next week." (H) "Plan my posts for next week: three from my news feed, in my voice, at good times. Show me everything before you schedule it." (H) "Who on the team has nothing scheduled this week? Draft one post each, in their own voices, for their approval." (H) "Set quiet hours: nothing publishes before 8am or after 7pm." (P)
Campaigns and reports "Create a four-week campaign called [name], goal [goal], two posts a week in my voice." (H) "How did my posts do this week compared with usual?" (H) "Build a monthly performance report for [workspace] as a PDF." (A, D1)
Rules and approvals "Check this draft against our social media policy." (P) "Send this to [approver] for approval." (P) "Switch to the [client] workspace." (P)
Engagement "Show me who's been engaging with my posts this week." (A: customer's own posts, never a demo; never call these people leads, prospects or candidates)

Meetings to posts ("What post ideas came out of my meetings this week?", P) is never run on real client transcripts in a demo.

Never type in front of a customer: "Reply to all my comments", "like everyone who commented", "send connection requests to everyone who reacted" (no automated engagement or outreach); "find me candidates from who engaged"; "push my hot leads to the CRM" or "show me who engages with my competitor's posts" (RED until D1 clears); "make a video", "make an image", "write a blog", "write an email", "write it in French" (not available); "post this to Instagram" (LinkedIn first).

Customer starter pack. After checking each works on today's build, you may send "Ten things to ask Holly in your first week" (feed stories, three posts in my voice, make it shorter, other opening lines, schedule, calendar, weekly plan, four-week campaign, how my posts did, build a news feed), ending: "Holly shows you what it's made before anything goes ahead. Approve what you like, dismiss what you don't."

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