Conduct in conversations and demos

Demo conduct lives in the discovery and demo chapter: the 30-minute first-call offer, a nine-minute Holly demo, the reset checklist, an NDA unless John Cooper waives it in writing at booking (D3), demo and price run without the developer, follow-up within one working day. Never connect, log into or build from a prospect's LinkedIn before the call; their own voice only from posts they paste in on the call, with consent, test first. Never suggest a mandate, promise adoption rates or a custom build, or sell covertly at events.